Rabia Rabbani, a prolific fashion designer and a graduate of the renowned fashion school PIFD, has won many accolades in the field of fashion designing. She started off her career with RNR Culture, a clothing brand particularly concerned with formals and semi-formals for women, which became instantly popular in Pakistan, the Middle East and the U.K. With a number of fashion shows and high profile clientele associated with the brand this brand became synonymous with trend and class. From Bridal wear to prét, she is determined to bring in the same style and class into casual wear. With KrossKulture she plans on venturing into the world of prét and changing the outlook of clothes in the market and making trendy yet afforadable clothes. KrossKulture comes as a personification of her aspirations and brimming creativity, it bears testimony to her diverse knowledge and understanding of clothes and fashion.